Blog

April 2013

Copywriting for SMS

April 11th, 2013|

So you are about to embark on a new campaign – an SMS marketing campaign. For marketers who are about to embark on this new frontier for the first time this is an exciting opportunity as the possible returns are almost limitless. Although SMS messages can do wonders for a business or product, the limitations of 160 characters is enough to scare most new marketers away. The question that many marketers have to answer is: How can one effectively create a winning sales copy or send bulk SMS marketing campaign?

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Pro-tips for SMS Marketers

April 10th, 2013|

Although SMS messaging is an easy tool for marketers to promote their brands, products & services, as well as sending customers useful SMS reminders, it is also equally as easy for businesses to send ineffective campaigns, annoying SMS messages and projects lack fail to meet ROI projections. It doesn’t have to be that way, however. Here are a few tips and tricks that any SMS marketer can use to create an effective SMS marketing campaign.

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SMS Marketing for Beginners

April 10th, 2013|

As the popularity of mobile devices increase so does the use of mobile marketing as another means of reaching new customers and getting important information to them about company’s products, services and brands. Fortunately marketers have a number of options to explore when designing a mobile marketing strategy.

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The 7 Secrets of Great SMS Marketing

April 4th, 2013|

How do you take a basic SMS marketing campaign and make it great? Many people want to know exactly how it is done, because SMS marketing is one of the most efficient ways to reach your target market. People will simply search a keyword and find something relevant to that keyword, hopefully it is your business that they find in their search.

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SMS Marketing for the Absolute Beginner

April 3rd, 2013|

SMS marketing is an excellent way to reach your target audience because most people are using smart phones and will use those phones to text and communicate as well as to surf the internet. If you are not building an SMS list, then you may be missing out on a very large piece of the market in your niche.

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7 Best-Practice Principles for Effective SMS Marketing

April 3rd, 2013|

SMS marketing is quickly emerging as one of the most efficient and cost effective methods of advertising. With email marketing, you can never expect a very large rate of opens, but 95 percent of SMS bulk messaging is opened within 15 minutes of receipt by people who carry smart phones. Today’s communicative world is full of your intended target audience and the best way to reach them is with text messages.

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6 Reasons why You Should be SMS Marketing

April 3rd, 2013|

Are you using SMS marketing? If you do not know what SMS marketing is, it is basically the practice of sending permission based, opt in text messages to a customer list that will receive your messages and then take action (as per instructions that you provide).

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4 Easy Ways to Improve Your SMS Marketing

April 3rd, 2013|

If you think that SMS marketing is not for you, then you are passing up the opportunity to communicate with potential customers in an instantaneous way. Unlike email marketing, you do not have to guess how people will respond to SMS messages, because many people will respond to a text message within one hour of receiving it. When there is a really big response to a campaign, then it is a pretty good guess that you are on the right track.

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3 Tips to Make Your Next SMS Campaign a Success

April 3rd, 2013|

There are a lot of things to know when you are trying to market a business. You need to formulate a marketing plan and have text message marketing ideas in place before you get started. Once you are rolling with a campaign, you want to ensure that you don’t lose momentum. It’s important to plan out your campaign in advance and then follow that plan throughout the campaign.

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March 2013

5 Great Ways to Use SMS

March 25th, 2013|

The marketing world now has an exciting and new frontier with which to explore – a mobile audience. Using mobile marketing is a great way to reach the right person at the best time with the perfect offer message. Today people do just about everything with their phones stay in touch with friends and family, entertainment and even business. Therefore it makes sense that marketers will take advantage of this marketing medium. This being said here are 5 great ways to put your text messaging marketing ideas into action for great results.

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